Turn your drawing into a real soft toy!

We invite all IKEA FAMILY member’s children ages 12 and under to draw their own soft toy. Children from all over the world are taking part in this competition and 6 lucky winners will see their drawings transform into real soft toys sold in IKEA stores during autumn 2019. IKEA globally will be donating the entire sale of the SAGOSKATT collection, the soft toys made from last year’s winners, to contribute to the IKEA Let’s Play For Change campaign supporting children’s rights to play and develop.

Step 1

Grab your pencils and crayons

If your child designed their own soft toy, what would it look like?


Submissions close November 8, 2018

option 1

Submit Online

On a white 8.5 x 11 piece of paper, have your child complete their drawing. Once their drawing is complete, you'll need to scan a copy or take a picture with your camera or phone, and then upload the file.

Get started below. You will need to login or create an IKEA FAMILY account to participate.


Read the official rules

option 2

Mail, Mobile device or Submit In-Store

To submit a Soft Toy drawing using your mobile device, please download the form below. Once your child's drawing is completed, scan the QR code to easily access the online submission page.

To submit in-store, please bring the completed drawing to your local IKEA store and drop it off at the Exchanges & Returns Desk. Please see official rules for mail-in guidelines.

If you have more than one artist in your household that would like to create a drawing, be sure to print out a separate drawing page for each artist.


Read the official rules

Teachers and Organization leaders: If you are submitting on behalf of your classroom or organization, please be sure to have parent/guardian permission of all children that are submitting drawings. Ensure the Terms and Conditions have been read and the box is checked on the submission form. Additionally, if you choose to list your email address on each of your groups drawing submissions, you will be responsible for all communications.

Step 2

Cast your vote

Winners will be chosen by online voting


Voting Opens November 15, 2018

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Step 3

Win prizes!

Your child’s drawing could be turned into a real soft toy!


Winners Announced early 2019


get inspired by last year’s winners

The top 15 winners will be submitted to the IKEA Global Soft Toy drawing competition along with winners from IKEA countries around the world. From these worldwide entries, 6 will be turned into a real soft toy and sold in IKEA stores as part of a limited edition Soft Toy collection next year.

Plus, 3 age group semifinalists from each US IKEA store will receive a $25 IKEA gift card. Everyone who submits a drawing gets a certificate of participation.

Learn More